Co-Founder & COO, Brand Alchemy
Rob co-founded Brand Alchemy to give the megaphone back to people who create real value. Too many experts are buried under noise, inconsistent content, and scattered tactics.
Brand Alchemy exists to align strategy, message, and execution so the right people find you, remember you, and choose you. It’s where craft meets systems. Strategy that leads. Content that carries weight. Distribution that compounds.
At Brand Alchemy, Rob leads client strategy and operations. He blends brand architecture, systems thinking, and AI to turn expertise into demand: clearer positioning, tighter offers, a visibility engine that compounds, and measurable deal flow.
He left his engineering career in 2016 and went all-in on entrepreneurship. Since then he has:
Coached 2,000+
entrepreneurs
Helped drive $60M+
in sales
Built multiple seven-figure
businesses
Helped 250+ people
leave 9–5 jobs and launch personal brands
– Your personal brand is a profit center, not a profile
– If you don’t define your story, the market writes it for you.
– Personal branding is a system, not based on luck
– Experts own their audience and their data.
– Brand equity accrues like an asset and survives platform shifts.
– Personal brands map to P&L with trackable revenue, reach, and reputation.
– Every founder runs a simple media engine that ships weekly.
We believe the best brands are felt before they’re explained.
That the right message, in the right voice, on the right stage—can change everything.
We don’t do cookie-cutter. We don’t do vanity.
We do alchemy.
Find Us
Scottsdale • Austin • Mexico City • Bay Area • Worldwide (remote)
We’re where the magic happens—and where you need us to be.
